All Posts Tagged "customer"...
What a Dead Squirrel Taught Me about Value Pricing
May 2013.
Market Analysis & Communications for the Manufacturing Industry.
Many companies worry about the commoditization of their offerings and their inability to justify premium pricing–but if you figure out how to take care of your customers’ “dead squirrels,” you’re golden.
8 Content Marketing Ideas
January 2012
Here are eight ideas that might get you started or improve your current content marketing strategy and drive awareness of your products.
Improve Your Efficiency by Listening To Workers
One of the principles of lean operations is to keep the work area clean and organized — and it’s not just for aesthetics.
The Lean Supply Chain
We are used to talking about Lean in the context of Lean Manufacturing and the techniques that are used to achieve Lean within our own plant – things like 5-S, Poka-Yoke and Kaizen. But how does Lean extend beyond the
