All Posts Tagged "white paper"...
Advice and Assistance for Manufacturers.
In the 20+ years since, Lean has continued to be a focus of manufacturers striving to improve throughput, reduce costs and increase agility. Why is it that Lean still resonates while other initiatives tend to come and go on a regular basis?
Market Analysis & Communications for the Manufacturing Industry.
People like lists, and they really love “Top 10 reasons” type of lists. It’s almost irresistible – when you see “Top 5 reasons why …” or “7 ways to …” it draws attention and motivates people to at least scan the list to see if there’s something there that might be important or they might not have thought of. That’s really the magic of a “Top x” list. It appeals to a wide range of readers. Someone that doesn’t know much about the subject is tempted by the prospect of learning the most important considerations quickly and easily because an expert insider has already done the hard work of doing the research and summarizing the most important points.
Market Analysis & Communications for the Manufacturing Industry
At an APICS regional meeting this past weekend, association president Abe Eshkenazi presented some pretty impressive figures for the society’s weekly e-newsletter “Operations Management Now”.
Are you green? Of course you are. Manufacturing management systems and the manufacturing professionals that use them have always been focused on waste reduction, increased efficiency and more effective use of resources – that’s their job. With today’s focus on sustainability and all things green, there is a real opportunity to highlight your products and services and how they can contribute to these efforts.
We are all often called upon to write about new technologies with which we have no experience – that’s really the essence of the job: explaining new ideas and new products. But you have to question whether a journalist can really grasp the essence and the value of a new product as well as someone with an engineering background, someone who has actually been in the plant and in the warehouse applying these kinds of technology in actual practice – the Subject Matter Expert.